eagles2win said:
Despite this year having some positive media for our player's and club a like.
Along comes Zorba with his latest article (and while it goes on to say it is own opinion) it undo's alot of good work. He should go on to realise that his opinion reflects badly on the Sea Eagles as a brand.
I hope someone in the club tells him to pull his head in.
That's it, while everyone has a right to an opinion, and to express it. any sane person in his position should be able to stop and think of the ramifications on the club of blurting something like this out. You'd be an idiot to not know what the papers are like now always looking for the controversial angle and he just feeds it to them.
this guy just likes seeing his name in print far too much for my liking. As a media manager, does his job not entail trying to gain as much media coverage for the club as possible? (obviously positive coverage is a key point of maintaining such a position). i know in my place of work if our media officer was garnering as much negative press on the brand they'd be out the door in a flash. and if he thinks his comments don't reflect on the brand in general and add fuel to already burning fires, he's a dead set goose.
he should know anything he blurts out is going to be associated with his position at the club, and twisted in as many ways as possible by the media to look worse than whatever dribble that comes from him.
dead man walking if i was in charge of the place.