He could have said we misinterpreted the rules but that's no excuse and we must pay the price. He could have even levied the exact same penalty. That would have cleared the way for Manly to accept the penalty with its dignity and the dignity of those involved in tact (and, as a further benefit, from what I can gather it may well be the truth, but sadly the truth is very much beside the point in this whole thing).
Instead he went down the path of saying we deliberately cheated. As I mentioned in an earlier post, this sullied the reputations of both Penn and Fulton (and others), which means this is no longer about the penalty so much as it is about clearing their name.
It's a dangerous game he is playing and it's driven by his ego, as are most of his missteps in recent times. I even heard him interviewed by Matty Johns on MMM saying that if fans have a problem with refs then they have a problem with him as he is telling the refs what to do and they are doing it (as if no fan would dare say they had a problem with him). Guess what Todd - a lot of us have a problem with you.
He has lost touch with reality and his "A Few Good Men" moment surely can't be far away.