It is the way of the future, and to be honest, has nothing to do with on field performances.All the pre season chest pumping and high fives might be great PR but it'll take 1 performance of below par rubbish to throw it all in the trash. Lot of pressure to perform tomorrow. No excuses they need to win. Throw up more of last years defensive rubbish otherwise The Manly Way will just be another cliche catch phrase with no meaning.
We live in a world of content and all clubs and sports need to be looking at ways to engage and deliver content to their fans.
Finishing 3rd or 13th has no bearing on the success or the Manly Way and should have no bearing on future similiar endeavours.