Duff said:
There's no culture, no sense of community. Just a whole lot of people making every decision based on "what's in it for me?". That's why we have less numbers than the aerial ping pong. That's why local bands get no support. That's why every second person is a "swinging" voter. That's why the place is a slave to the latest fad.
No one has any real beliefs, convictions or a sense of duty. Those that profess to, do so in a regressive manner.
pretty spot on, you can also add in the population spread, more people are moving out to the suburbs, the laziness of people, combined with the general expense of regular trips to the 'city' with families etc you start to find people not wanting to make the commute. Melbourne for example is much better planned in the way the city was built, the spread isn't so far and you are never too far from where you want to get to, which is why their stadium policy works well. their stadiums are also top notch and have a great atmosphere. Rugby League tried to grow too fast, 10-15 years ago, these suburban grounds were always pretty packed, i remember as a kid having to get in for the under 21's game if you wanted your favourite seats or youd miss out.
sometimes you have to make people miss out to entice them to make value in these memberships. We as hardcore supporters know what memberships mean to clubs. alot of other people don't have a clue and it's those people who need targeting, they have the attitudes of
"Why fork out for a full ticketed membership when you know you can just rock up on the day, if something comes up, or weather sucks, your sick, you aren't paying for something you cant get to"
empty soulless giant stadiums aren't helping the membership causes at all. People will buy memberships if the grounds are smaller, have an atmosphere, always packed and it isn't so easy to get a ticket.
NRL are doing everything the opposite to that with their 'tv ratings over bums on seats' attitude.
wanderers in the a-league will see a humungous pick up of memberships next season, because it is getting hard to get a ticket for the big games, there's an atmosphere in a full house.. if they moved to ANZ, they lose all that and suddenly tickets are easy to come by.. "so why do i need to be a member if i can just rock up on the day?"
sure they are on a high because it's something new, and the team is winning... but you go to a game, you know there's a fun atmosphere awaiting. get a bit of value for your buck and have a good night.
go to half the NRL games these days and you can hear the guy on the hill... from your seat on the half way line two tiers up..
empty seats on TV are also a really bad look. who's gonna be sitting at home watching a game where there's under 10,000ppl and think "hmm that looks like a fun place to be, lets go watch the footy next week"
NRL need to use some of their $$ windfall to help the clubs step up game day experiences and make them more entertaining & affordable before they start trying to move everyone into oversized concrete jungles... and trying to force a membership culture which offers little value to the casual supporter.