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Club to focus on community: CEO
Jon Geddes
Manly Sea Eagles CEO Stephen Humphreys. Picture: Tim Pascoe
THE Sea Eagles will become more “user friendly” next season with new CEO Stephen Humphreys revealing that one of his big focuses will be engaging with the club’s community and stakeholders.
“I think we do some of that well, but there is so much more we can do,” Humphreys told the Manly Daily.
“I see ourselves as a very integral part of the community and we can bring a lot to the community and hopefully the community will reward us with their support.”
In 12 months Humphreys will be looking for people to genuinely recognise that the Sea Eagles are more engaging in their approach, are more connected and adding more value to the community.
The other big issue for Humphreys will be managing the club’s balance sheet.
“We need to be strong financially in order to invest in the things that will make a difference,” he said.
“A big part of my job is to make sure we are focused on generating enough income to allow us to invest in the things Des (Hasler) needs to prepare a premiership winning team and to make sure we have the support of the owners in order to do that.”
He said they do that through sponsorships, membership, merchandise and game day activity and events.
Humphreys is most excited about the opportunities in 2020. “On the field the performances last year gave everyone a lot of confidence,” he said. ‘You’ve got to turn up and it again so nothing is taken for granted.
“This year we have a full pre-season with Des in place and his coaching infrastructure so I think the team will go into round one better prepared and ready to go.”