Hard Edge - Where is Manly's web strategy??????? Given the number of refugees that are skulking over here with their tail between their legs I can only assume that MSE has returned to itÃƒÂ¢Ã¢Â‚Â¬Ã¢Â„Â¢s Gestapo antics and clamping down on anyone that isnÃƒÂ¢Ã¢Â‚Â¬Ã¢Â„Â¢t in sgtÃƒÂ¢Ã¢Â‚Â¬Ã¢Â„Â¢s little inner clique (commonly known as the Rockers). A couple of observations: 1. If the general state of ManlyÃƒÂ¢Ã¢Â‚Â¬Ã¢Â„Â¢s official web-site isnÃƒÂ¢Ã¢Â‚Â¬Ã¢Â„Â¢t bad enough (the worst design and least updates in the NRL) then the message boards and the way they are run are just the clincher. Completely and utterly unprofessional and un-attuned to the modern way of web-management. 2. Modern marketing is all about creating community and ÃƒÂ¢Ã¢Â‚Â¬Ã…Â“vibeÃƒÂ¢Ã¢Â‚Â¬?. I would contend that the opposite happens on MSE with the preservation of an inner clique that is reprehensible to the fan that fits the general demographic of Manly fan (white collar, urban professional with university degree). 3. It is the demographic I describe above that has the most to contribute to the club in terms of capital, ideas and goodwill. I cannot for the life of me understand why they are being shunned, repulsed even. Would anyone care to explain what plans Manly has to capitalise on its web-site, and the message board, as a valuable marketing tool to take the club boldly into the 21st Century. IÃƒÂ¢Ã¢Â‚Â¬Ã¢Â„Â¢ve heard much talk for 12 months but the only action I see is the regular deletion of intelligent, passionate Manly supporters who have much to contribute.