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Fans' passion sees memberships surge

Discussion in 'Rugby League Forum' started by mozgrame, Dec 23, 2013.

  1. mozgrame

    mozgrame Well-Known Member

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    7:23am Sat 21st December, 2013

    Rugby League fans have shown their excitement for the 2014 season by becoming NRL club members, with membership rates tracking close to 14 per cent ahead of last year's numbers, with the Rabbitohs storming ahead of the pack with more than 19,000 memberships signed.

    The Eels have seen membership sales more than double for the same period last year, with the Warriors, Sea Eagles, Sharks and Roosters also generating significant growth.

    "It has been a really exciting and positive time for the game with our fans committing to their membership ahead of the Christmas break," NRL Head of Commercial Paul Kind said.

    "Rugby League's number one priority is the game's members and fans and we have been working cooperatively with our clubs to transform membership to make Rugby League members' experiences more rewarding.

    "Early December we launched the game's new membership tvc, along with the implementation of telemarketing and additional resources to ensure that we can deliver additional benefits for club members in 2014.

    "Clubs like the Eels and the Bulldogs have run with the campaign producing their own rivalry competition which has seen positive growth for both the clubs."

    With more than 10 days left in 2013, 14 of the 16 clubs are already ahead of their January 2013 figures, with two others set to jump ahead of that limit in the next 24 hours.

    Joining the membership race only three weeks ago the Dragons are also seeing positive signs for 2014.

    "The Dragons have passed through 5,000 Red V Members which is very encouraging given we were only able to get our 2014 program into market , coinciding with the NRL Draw release, just over two weeks ago," Dragons COO Michael McDonald said.

    "This puts us ahead in membership numbers relative to the same timeframe in 2013, and importantly almost 15 per cent are new members, joining the Red V program for the first time."

    "We've provided a wide range of flexible package options for members to choose from in 2014, and the take-up of all packages has been very positive."

    The full NRL Membership 'Ladder' looks this way:


    1. Rabbitohs 19,374 (up from 18,157)

    2. Broncos 13,634 (up from 11,854)

    3. Knights 12,592 (up from 11,710)

    4. Eels 10,380 (up from 4886)

    5. Bulldogs 10,355 (up from 8585)

    6. Storm 9121 (up from 7986)

    7. Roosters 8584 (up from 5812)

    8. Cowboys 7174 (was 8582)

    9. Sea Eagles 6590 (up from 4333)

    10. Dragons 5002 (was 9640)

    11. Warriors 4979 (up from 3202)

    12. Panthers 4837 (up from 3567)

    13. Sharks 4337 (up from 2925)

    14. Wests Tigers 4158 (up from 3718)

    15. Titans 4112 (up from 3872)

    16. Raiders 3416 (up from 3356)
     
  2. The Wheel

    The Wheel Well-Known Member

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    I cannot believe Souths have so many supporters that are willing to subject themselves to pain and misery again in 2014
     
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  3. mozgrame

    mozgrame Well-Known Member

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    Eels 10,380 (up from 4886)

    Wow, they must have swung the Mormon vote. Or the Moron vote.
     
  4. DSM5

    DSM5 Well-Known Member 2016 Tipping Competitor

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    Interesting to read about the NRL having the fans interest as number one priority, yet squashing the match in China. That surely would generate huge fan interest. And really, this leagues table of fan membership. Is it a level playing field? Are all packages equally costed, or is it like in the past when a grub membership with Souffs cost 3 dollars?
     
    • Like Like x 1
  5. tookey

    tookey Well-Known Member 2016 Tipping Competitor

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    Souths membership comes with a free set of false teeth, soap, a delousing kit and permanent residency.
     
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  6. simon64

    simon64 Well-Known Member Premium Member

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    I heard that they also get the latest transistor radio with a bonus ear plug.
     
  7. Frank

    Frank Well-Known Member 2016 Tipping Competitor

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    I'm more disappointed with our own numbers to give a crap about other club's figures.
     
  8. DSM5

    DSM5 Well-Known Member 2016 Tipping Competitor

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    If you look at the percentage increase were doing very well indeed. Better than Souffs. Whatever happened to the big red v?
     
  9. Jethro

    Jethro This space is for rent Staff Member Premium Member 2016 Tipping Competitor

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    Or maybe their supporters are happy now that Ricky Stuart is no longer a part of their team and are celebrating by buying membership as they can now see the prospect of improvement of their team without him.
     
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  10. mozgrame

    mozgrame Well-Known Member

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    Or, maybe they know something about David Gower that we don't know. Or maybe Gower and Arthur took a bunch of Manly fans with them. Or maybe there has been an influx of disgruntled Raiders fans join their ranks. Who knows, and he won't tell us. ;)
     
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  11. dowdz

    dowdz Well-Known Member Premium Member 2016 Tipping Competitor

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    I keep giving it to mates, who are Manly fans. Every time i see them, i am at them to get membership. Hate that the wooden spooners have more members than us.
     
  12. mozgrame

    mozgrame Well-Known Member

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    It is amazing that a Sydney team can draw more members than a one team city side like the Bronco's. And not just a couple more. Makes you wonder just how "footy mad" Brisbane actually is.

    The Cowboys should be ashamed of themselves. Heads need to roll up north.
     
  13. Ryan

    Ryan Well-Known Member

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    Honestly, our great club deserves much more to be honest, but that's just me.
     
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  14. manlyfan76

    manlyfan76 Parra Trolls are the best. Premium Member 2016 Tipping Competitor

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    Souffs have more members than fans who turn up to a final in the first week of finals. Weekend detention anyone.
     
  15. mickqld

    mickqld Sack Greenslime 2016 Tipping Competitor

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    Do they include pet memberships as well. Must be a lot of gerbil owners at Souffs.
     
  16. MissKate

    MissKate Well-Known Member Premium Member

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    When the drag queens announced they were taking a majority of their games away from the gong and kograh I heard that a lot of their fans passed on renewing their membership. I don't blame them to be honest, the same would happen with Manly. Hopefully they learn from the mistake of listening to the muppets at the nrl who reckon it is the direction the game is heading / what the fans want!!
     
  17. eagles2win

    eagles2win Well-Known Member

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    Read the article.
    There membership has only been available for a fortnight.
     
  18. SeaEagleRock8

    SeaEagleRock8 Sea Eagle Lach Staff Member Premium Member 2016 Tipping Competitor

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    For 2013 we finished with over 11 thousand, which was a record. We are on track to go way past that, so we are on an upward trend.
     
  19. Shoe1

    Shoe1 Well-Known Member

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    I think the high court case about the dud "St George sperm" has had a demoralizing effect on the fans.
     
  20. Las Vegas Blvd

    Las Vegas Blvd Active Member

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    Parra and Canterbury are having their own " race " to see who gets to 20,000 members first ; I think having 10,000 Parra fans that can read would be a massive achievement
     

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